EVERY DOG FUND™

Every Dog Fund™

Instinct’s Every Dog Fund™ provides free and low-cost dog training & behavior services to lower income families.

Why? Because we know how overwhelming certain training and behavior issues can feel if you are trying to navigate them on your own. And because every dog deserves a chance to be their best self.

Every dog deserves to be their best self

WHAT it is:

Every Dog Fund™ was created in December 2019 to celebrate Instinct’s 10th anniversary and honor the company’s founding mission: to prevent the relinquishment of dogs into shelters due to modifiable training or behavior issues, by providing kind, practical training & behavior help.

Every Dog Fund provides free & low-cost training services to lower income families (annual household income of less than $40,000) in the New York City area who:

  1. Have a newly adopted puppy or dog and want help getting off on the right foot
  2. Are feeling overwhelmed by and need help with their puppy or dog’s behavior

HOW it works:

Access to Every Dog Fund™ services are currently available through referrals only. This means a family MUST be referred by their veterinarian or by an approved 501(c)(3) shelter or rescue partner to be admitted into the program.

If you are a lower-income family seeking training help with your dog:

—Please contact your veterinarian and request that they complete and send in our Referral Form on your behalf (download form here).

After we receive the completed form from your veterinarian, we will contact you directly to request more information about your dog, and to confirm whether you have been admitted into the program.

If you are an approved 501(c)(3) shelter or rescue group*, or a licensed veterinarian looking to refer a lower-income family:

—Please complete and send in our Referral Form on your client’s behalf (download form here).

After we receive the form, we will contact the family directly to request more information about their dog and to confirm whether they have been admitted into the program.

*If you are a 501 (c)(3) shelter or rescue group in the NYC area and you would like to become an approved referral partner for the Every Dog Fund, please email us at [email protected].

Services Offered:

  • Private Lessons at Instinct East Harlem
  • Virtual/Phone Lessons
  • Board & Train Camps (limited availability)
  • Free or discounted training equipment included as part of training programs whenever possible.

View Every Dog Fund™ pricing sheet.

Stay Tuned!

Every Dog Fund™ services are currently available ONLY within the New York City area through our Instinct East Harlem location. Our goal is to expand the program to other Instinct locations starting in 2021, so stay tuned!